Karnataka Premier League
DOMESTIC T20 CRICKET
Scope
Marketing & Advertising Campaign
Role
Design Lead (consultant)
The Karnataka Premier League was launched in 2008, and has since turned out be a feeder tournament for the World’s leading T20 league, the Indian Premier League (IPL). With many players from Karnataka having been featured in the IPL, the BCCI approved KPL has gained a reputation of being one of the best organised franchise based local leagues in the India.
As a league, KPL doesn’t just focus on creating stars, it also provides raw talent in the hinterland of Karnataka an opportunity to showcase their talent on a big platform.
From 2015-2017, I had the role of being the design consultant for KPL and to create the campaign for the league, which included photoshoots, print & digital outdoor branding, newspapers advertisements as well as marketing collaterals.







